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PreLaunch Event

PreLaunch Event

On October 26th, 2019, Forge Hardware held its grand opening launch at its premises in Ringwood, Victoria. Approximately 50 people including builders, architects, installers, glaziers and other building industry professionals were attended the launch. The Directors highlighted the B2B eCommerce opportunities within the Australian building & hardware industry. Forge Hardware’s eCommerce platform was presented and the long-term vision of FORGE in promoting the modernisation of the supply chain within the builder’s hardware industry.

At the beginning of the launch, one of Forge’s Directors presented a detailed introduction in relation to the background of the company. Explained how Forge, as a modern B2B eCommerce platform, will provide unparalleled supply chain efficiency and accuracy, for our customers.

After brief company introduction, our Directors demonstrated Forge’s e Commerce platform to our guests. There are three key features of our platform:

  • Simplicity in ordering
  • Mobile friendly
  • Advanced financial & Account Management

A: Quick & easy to use!!

Our system is both intuitive & mobile friendly with search tools and advanced filters. Our customers will find it easy to order what they want. For convenience our customers can even access our products by scanning QR codes on the product packaging or alternatively on the price lists through their mobiles. It also has a competitor’s product code search function. This provides convenience to the customers unfamiliar with our product codes.

B: Quick & easy to use!!

The Forge system is a simple and easy to use platform for our customer to shop. It takes just a few seconds from search to completed. It has many other order options provided for our customers including,

  • Reorder
  • Express order
  • Upload CSV list
  • Time efficiency

C: Account Management Tools

One of the most attractive advantages in using our platform is the advanced account management tools that it provides our customers. Our system is capable of providing unique and specific credit terms, provide up to date account information such as order history, orders pending and expenditure providing a clear and transparent process that’s easy to use!!

A number of our attendees keen to know more about our unique platform were invited in small groups to a guided demonstration of the systems capabilities and by the time this was completed there was a buzz of excitement in the air with comments like “how is will this be for us” and “simple, quick and easy & that suits my business”.

In the internet savvy world, e-commerce is no longer a new phenomenon in retail business but more the norm. More and more people are shopping online and this continues to grow daily. Considering this trend, we’ve built a one of the most advanced and modern e-commerce platforms in builder’s hardware wholesale industry.

We will maintain the principal of “customer first” as our goal, and ensure we deliver the best quality products at competitive prices in the most efficient and effective manner for our customers. At the end of our Grand Launch a delicious cake and buffet were served to our guests.